Marketing

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For Everyone

Marketing campaigns - how to plan, execute and report

Marketing is about establishing objectives and delivering tangible outcomes, not simply flashy advertising and amusing commercials. A campaign may provide quantifiable indications of such results, but only if it is well-designed. The initial step is to define a set of objectives.

September 12, 2021

6 Min Read

For Everyone

Tips for effective online sales

Technology has changed the approach to daily living. One of the main areas it has significantly impacted is e-commerce across the globe.

June 13, 2021

5 Min Read

For Everyone

What operational metrics should you measure?

Operational metrics are key performance indicators that display a measurable value that shows what's going on in the business in real-time.

September 8, 2020

2 Min Read

For Administrators

The four technical supplements that will help your email open rates reach peak performance

Email: The easiest way to either a high marke...

October 7, 2016

4 Min Read

For Everyone

Lead Nurturing Checklist

You operate or work within a medium-sized bus...

June 10, 2014

3 Min Read